How to disable Start menu ads on Windows 11 for all users

34 views 8:10 am 0 Comments April 28, 2024

Microsoft released a new optional preview update for Windows 11 this week. The update introduces a feature that will be included in the May 2024 cumulative security update for all Windows 11 devices. The testing and rollout of the update happened quickly, initially limited to users in the United States. There were hints that the change might be pulled before reaching stable versions of Windows 11.

However, a slightly modified version of the feature is now available in the optional update for Windows 11 Stable. The feature adds a “promoted” label to advertised apps, distinguishing them from user-installed apps. A screenshot shows a promotion for the Opera Browser with the promoted label and the description “browse safely.” It is unclear whether the descriptions for listings are added by the company that owns the product or by Microsoft.

Other than this change, there appear to be no other significant differences. Additionally, the Recommended section of the Start menu will display some Microsoft Store apps from a curated set of developers. This feature aims to help users discover great apps available in the Microsoft Store. However, it can be disabled in the Windows 11 Start menu.

Lastly, the question “What about you?” is posed, possibly seeking input or opinions from the reader.

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